Services · Seven disciplines
Can I get authority without risking a penalty?
Earned, relevant links and press mentions that stand up to inspection.
Authority comes from other credible sites pointing to yours. We earn it by creating things worth citing and asking the right people. You see every link: the source, the reason it exists and the anchor. We turn down links we would not want to explain. We do not sell links by count.
from CHF 2’200 /mo or CHF 6’500 one-off · excl. 8.1% MWST
Signals
A past agency or freelancer bought links, and you do not know what is left.
Competitors with weaker pages outrank you because more credible sites mention them.
You have good pages and no one outside the company knows they exist.
You have news worth telling, such as research, a product or a first for your sector, and no one to tell it.
Deliverables
Link Building & Digital PR earns links and mentions from publications, industry sites and partners whose audience overlaps with yours. Outreach runs monthly: we research targets, pitch with something useful, and report each result. The Digital PR Campaign is a single eight-week project around one idea, a data set, a guide or a story, pitched to journalists and trade titles. It suits companies with strong pages that still lack authority, and brands wary of penalties after past link buying. We do not use blog networks or paid link schemes.
| Deliverable | What you see | Check |
|---|---|---|
| Target list | Site, audience overlap, why it fits | Approved by you before outreach |
| Each earned link | Source URL, date, anchor, target page | Live and indexed at report time |
| Reason for each link | One sentence on why it earned its place | Would stand up if the editor were asked |
| Links turned down | Source and the reason we declined | Listed in the report |
| Campaign assets (Campaign only) | The data, guide or story we pitch | Signed off by you before launch |
| Coverage report (Campaign only) | Every mention, with reach and link status | Sent within a week of the campaign ending |
Method
Audit the profile
We review your existing links and flag any we would worry about.
Choose targets
A short list of publications and sites, agreed with you.
Create the reason to link
A useful resource, data point or story. No resource, no outreach.
Pitch
Personal emails to named editors, never mass mail.
Report every link
You see the result, good or bad, with the reason it happened.
Signature
Refusals
Packages
Monthly outreach, with every link reported.
CHF 2’200 /mo
excl. 8.1% MWST
3-month minimum, then 30 days’ notice.
Starts within 10 business days
One idea, pitched to the press over eight weeks.
CHF 6’500
excl. 8.1% MWST
One-off. 50% due at order, balance on delivery.
Ready in 8 weeks
Outreach: 3-month minimum, then 30 days’ notice. Campaign: one-off, 50% due at order. The monthly link target is agreed at kickoff and written into your kickoff email.
All prices excl. 8.1% MWST. See pricing. Prefer one monthly package? Foundation, Growth and Authority bundle this work.
How we measure
| Metric | Why it matters | Where it appears |
|---|---|---|
| Referring sites earned, with reasons | Quality over a count | Visibility |
| Links to priority pages | Authority only helps where it points | Visibility |
| Links lost, and links turned down | Honest about the net result | Work done and next month |
| Rankings and clicks on linked pages | Whether the links moved anything | Visibility |
Questions
We agree a target, not a guarantee. Earned links depend on other people’s decisions. If we miss the target, the report says so and says why.
We start by reviewing the existing links and flag anything harmful. Cleaning up a manual action is a separate piece of work; tell us in the review.
Weeks to months. A link on a page that is not yet indexed does nothing. We track that.
Link building is steady, targeted outreach. Digital PR is a single story or resource aimed at the press. Different cost, different outcome.
Yes. We add them to the target list and tell you honestly if a link there is realistic.
Yes, for German, French, Italian and English-language publications in Switzerland. Other markets are scoped at kickoff.
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